Customer service
40 Customer Feedback Survey Questions (By Goal)
40 customer feedback survey questions grouped by goal, plus rules for writing unbiased questions, choosing scales and keeping surveys short enough to finish.
Get your NPS in seconds, either from the three group counts or by pasting raw 0–10 answers straight from your survey export.
The scale runs from −100 (everyone is a detractor) to +100 (everyone is a promoter).
Promoters 60.0%Passives 27.5%Detractors 12.5%
With this many responses, the true score is likely between +38 and +57.
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NPS = % promoters (scores 9–10) − % detractors (scores 0–6). Passives (7–8) count toward the total but not toward either group. The result ranges from −100 to +100.
No. It is the difference between two percentages, so it is reported as a plain number such as +32, not 32 %.
There is no magic number, but the margin of error shrinks as responses grow. With a few dozen answers it is often ±15 points or more, so compare trends over time rather than reading too much into small changes.
The calculator uses the standard approximation for a difference of proportions: 1.96 × √((p + d − (p − d)²) ÷ n) × 100, where p and d are the promoter and detractor shares and n the number of responses.